Official Instagram API

Claude + InstagramComment-to-DM automation.
Just ask Claude.

Tell Claude which keyword to watch and what to send. Chat33 builds the automation on your Instagram account: a public reply under every matching comment and a DM with your link. No flow builder, no templates to click through.

  • Free plan, no credit card
  • Starts as a draft, you switch it on
  • Official Instagram API

Say it the way you'd say it to a person

Claude turns a sentence into a working automation, then you switch it on. A few things people ask:

Sell from a Reel

“Anyone who comments PRICE on my latest Reel gets a DM with my pricing link.”

Grow while you give

“On every post, if someone comments GUIDE, ask them to follow me first, then DM the free guide.”

Don't look like a bot

“Reply under each LINK comment with a few different thank-you lines, so it doesn't look like spam.”

Book calls

“When someone DMs me BOOK, send them my Calendly link with a Book now button.”

Set up in 3 steps

Connect Chat33 to Claude

Works in claude.ai, Claude Desktop and Claude Code. You sign in to Chat33 in your browser; no API key to copy.

  1. 1

    Create a free Chat33 account

    Sign up and connect your Instagram professional account (or a Facebook Page) with Meta's official login.

  2. 2

    Add Chat33 to Claude

    In Claude, open Settings, then Connectors, then Add custom connector. Name it Chat33, paste the URL below, click Connect and approve.

  3. 3

    Ask for your automation

    Describe it in one sentence. Claude builds it as a draft, shows you what it does, and switches it on when you say so.

Connector URL
https://chat33.io/api/mcp/mcp
Claude Code
claude mcp add --transport http --scope user chat33 https://chat33.io/api/mcp/mcp

And the rest of your Instagram, from the same chat

The automation is where it starts. The same connection lets Claude work your inbox and your posts.

Answer DMs

Claude lists the Instagram and Facebook conversations waiting on a reply, reads them and drafts answers you approve.

Reply to comments

Read the comments on a post and reply publicly or privately by DM, without opening the app.

Publish and schedule

Post and schedule to Instagram, Facebook, TikTok, YouTube, X, LinkedIn and Bluesky from one request.

See what worked

Views, likes and comments per post and per platform, so you know which post to put the next keyword on.

You stay in charge

Claude asks before anything reaches a real person

Automations and replies go out from your account, so the guardrails are built in, not left to the prompt.

Drafts first

Every automation Claude builds starts as a draft and does nothing until you switch it on.

Approval before sending

Sending a DM or a comment reply is a write action, so Claude shows you the text and asks before it goes out.

Instagram's rules, enforced

Replies only within Instagram's 24-hour window, one private reply per comment, and no messages to people who never wrote to you.

A hard hourly limit

AI assistants can send at most 100 messages and comment replies an hour per account, well inside Instagram's own limits.

Questions

Can Claude reply to Instagram DMs?
Yes, with Chat33 connected. Claude can list your Instagram and Facebook conversations, read a thread and reply from your account. Instagram only accepts replies within 24 hours of the person's last message, and Claude asks you before it sends.
Can Claude build an Instagram comment-to-DM automation?
Yes. Describe it in a sentence, for example "anyone who comments PRICE on my latest Reel gets a DM with my link". Chat33 creates the automation as a draft on your account and turns it on when you tell Claude to.
Is this allowed by Instagram?
Chat33 uses Instagram's official API through Meta's login, never browser automation or your password. Instagram's own limits apply: one private reply per comment within 7 days, and DMs only within the 24-hour window.
Do I need to know how to build flows?
No. Claude writes the automation from your description. You can still open it in the Chat33 dashboard and edit it in the visual editor if you want to.
What does it cost?
The Claude connection works on every Chat33 plan, including Free. Your Chat33 plan's limits on contacts, automations and connected accounts apply.
Does it work with Facebook too?
Yes. Comment-to-DM automations, inbox replies and comment replies work on Facebook Pages as well as Instagram professional accounts.
How do I disconnect Claude?
In Chat33, open Settings, then API Keys, then Connected AI apps, and click Disconnect. Claude loses access immediately.
Chat33 mascot holding a Get it here button

Your next comment
could be a sale.

Create a free Chat33 account, connect Instagram, and ask Claude for your first comment-to-DM automation.